With the launch of our inaugural home kit, a new era for women’s sports is here. Steeped in meaning, with intricate details mirroring the iconic LA sunrise, the jersey design represents something truly new, impactful, and game-changing. The sustainable Nike-made kit features breathable side panels, Nike Dri-FIT technology, and a distinctive neckline.
The geometric sunrise pattern evokes the first light on a dark horizon marking the start of a new day, while the zigzag pattern mirrors that of the official flag of Los Angeles. The jersey achieves a classic, time-honored look, that any generation can sport. All those who don the inaugural ACFC jersey can proudly show that they are fans from day one. The team mantra – “VOLEMOS” – is displayed on the nape of the neck as a reminder to always keep flying to greater heights, together.
“Our inaugural jersey will be one for the history books,” said Angel City founding investor and soccer legend Abby Wambach. “This sets a new and rightful standard on what women’s sports are worth and what a team can mean to the community. We will wear it proudly. This is THE jersey. Our jersey.”
“My favorite part is the subtle reminder that we are doing things differently,” said Angel City founding investor and soccer legend Julie Foudy. “It looks so good. I am going to rock it in the stands like the crazy fan that I am going to be. We have been talking about this for so long, and it is finally here.”
More than a jersey
Beyond the jersey’s striking aesthetics, it is arguably the most impactful kit in global soccer. Over the next several years, ACFC will allocate nearly $2 million to the community in partnership with the team’s three jersey partners; DoorDash, Birdies, and Sprouts Farmers Market. This impact is made possible through the team’s groundbreaking sponsorship model, where 10% of the sponsorship value benefits the community. Further, each jersey partner is making their first foray into women’s sports sponsorship, showing that they believe in the mission of ACFC and see the value in this investment, thus reinforcing that this truly is a new dawn for women’s sports.
Creating pathways for former NWSL players to secure jobs in sports
In September, ACFC launched the Angel City Player 22 Future Program and symbolically retired the No. 22 jersey. Once the official home kit is available for purchase in 2022, the team will allocate 10% of the revenue generated from the sale of the No. 22 jersey to the fund, which creates pathways for all former National Womens’ Soccer League (NWSL) players interested in pursuing a career in the sports industry. The number 22 was chosen as a nod to the team’s Spring 2022 kickoff and celebrates the 22 players on the pitch in every match.
Kit Sponsors are Committed to the Community
Front-of-kit sponsor DoorDash is making their foray into professional soccer with a significant multi-year commitment, the largest sponsorship in NWSL history. Alongside ACFC, DoorDash is committed to delivering over 250,000 meals to address food insecurity in the Los Angeles area during the life of the multi-year partnership. Thus far, in 2021, DoorDash has already delivered 75,000 meals.
Female-founded direct-to-consumer footwear brand Birdies is the exclusive sleeve-of-kit sponsor supporting ACFC’s mission to empower girls and women to pursue their dreams. Earlier this year, they launched the one-of-a-kind SOAR Internship Program, a six-week paid internship for high school juniors and seniors pursuing this goal.
Back-of-kit sponsor Sprouts Farmers Market joined with ACFC to address nutrition education and fresh food access throughout Los Angeles. On March 20, ACFC and Sprouts partnered to revitalize a Los Angeles Unified School District school garden site with EnrichLA–their first community-based project. Through this partnership, we have delivered more than 40,000 servings of healthy foods through Food Forward and The Garden School Foundation, in addition to providing the essential supplies and equipment for eight school garden education programs for the 2021-2022 school year.
Experience the Jersey on Instagram
Fans around the globe can now use an augmented reality filter on Instagram to ‘try on’ the jersey from home and see how it looks!
Jersey Availability
Due to global supply chain challenges, the kit will be available for purchase in early 2022. Fans can register their interest in the jersey at AngelCity.com, and they will be the first to know when the jersey becomes available online and at other retailers.
The jersey was created by well-known art director and graphic designer Matthew Wolff. The process was overseen by ACFC’s Head of Content, Jennifer Pransky, and VP of Commerce, Katie Eaton.
